By Saartaj
MUMBAI: Zee Entertainment Enterprises is seeking to raise Rs 2,300 crore for strategic and business initiatives, nearly a year after shareholders blocked a similar attempt by the broadcaster’s promoter group to increase its stake.The company said its board would deliberate further on funding options, without specifying the instrument or timeline. The move comes as Zee has signed up more than a dozen advertisers for its coverage of the FIFA World Cup 2026.
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BySaartaj