Shoppers are now scouring ChatGPT and other AI platforms for shopping effortlessly and avoiding making trips to stores. According to Adobe, traffic from AI sources to US retail sites continued to grow significantly in May ****, with more than a *** per cent surge year-over-year and a whopping *,*** per cent jump since October ****.
“Even without a seasonal lift, AI-driven retail traffic reached a new peak in May, surpassing every month in **** and signalling a sustained change in how consumers discover and engage with brands,” Adobe said.
